To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History
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To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History


The never-before-told story of Pixar's improbable success?

“Hi, Lawrence?” the caller asked. “This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we’d work together someday.”

After Steve Jobs was unceremoniously dismissed from Apple, he bought a little-known graphics company called Pixar. One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and executive to whom he had never spoken before, to persuade Levy to help him get Pixar off the ground.

What Levy found was a company on the verge of failure. To Pixar and Beyond is the story of what happened next: how, working closely with Jobs, Levy produced and implemented a highly improbable plan that transformed Pixar into one of Hollywood’s greatest success stories.

Set in the worlds of Silicon Valley and Hollywood, the book takes readers inside Pixar, Disney, law firms, and investment banks. It provides an up-close, firsthand account of Pixar’s ascent, how it made creative choices, Levy’s enduring collaboration and friendship with Jobs, and how Levy came to see in Pixar deeper lessons that can apply to many aspects of our lives.

Title:To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History
Edition Language:English
Format Type:Hardcover
Number of Pages:256 pages

    To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History Reviews

  • Brandon Forsyth
    Aug 18, 2016

    I don't really read business books, but I loved this. Levy's story is a really well-told personal narrative about bridging the gap between art and commerce, and anyone who's seen a Pixar movie in the ...

  • Scott Rhee
    Nov 30, 2016

    I don’t typically read business books, but Lawrence Levy’s book, “To Pixar and Beyond” isn’t a typical business book. There’s a warm, lovable fuzziness to it that is, in my mind, antitheti...

  • Andrew
    Jul 29, 2016

    *3.5 stars*If Ed Catmull's Creativity Inc was the heart story of Pixar, this is the head story. A fast-paced, nuts-and-bolts business story about how CFO Lawrence Levy signed on to a company strugglin...

  • Benjamin Bookman
    Nov 06, 2016

    I was surprised how much I enjoyed this book. I am not typically interested in business or finance at all, but the writing was high quality and the mix of story levels was just enough. Not too much bu...

  • Henryk715
    Nov 26, 2016

    It has been awhile since I powered through a book in less than one week, but this one was hard to put down. Being a big fan of Pixar movies I was really interested in reading how the business side of ...

  • Steve Peifer
    Nov 27, 2016

    I read a lot of business books and I often walk away from the book feeling like the business leader was kind of stupid. You won't feel like that with this book. He is the smartest person in the room, ...

  • Ali
    Nov 14, 2016

    4 stars for the first three parts; 2 stars for the last part. ...

  • Jay Goldman
    Jan 20, 2017

    It's hard to get an original look behind the scenes of Pixar, one of the most famous companies to emerge from Silicon Valley (or, at least, from near the Valley). The story of Toy Story is well known,...

  • Mary Bird
    Feb 25, 2017

    I found this book really interesting, and for what it's meant to be - a first hand account of the development of Pixar through a business perspective - it does a really great job. It's not a perfect m...

  • Jeff
    Mar 08, 2017

    I'm a big Pixar fan but I had never heard of Mr. Levy. His first-hand account of his days at Pixar was fascinating. Great read. * "Early in my career I had learned the wisdom of not griping over the h...

About Lawrence Levy

Lawrence Levy

LAWRENCE LEVY is a former Silicon Valley lawyer and executive hired by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios. He was responsible for Pixar's business strategy and IPO and guided Pixar's transformation from a money-losing graphics company into a multibillion-dollar entertainment studio. He later joined Pixar's board of directors. He then left