To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History
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To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History


The never-before-told story of Pixar's improbable success?

“Hi, Lawrence?” the caller asked. “This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we’d work together someday.”

After Steve Jobs was unceremoniously dismissed from Apple, he bought a little-known graphics company called Pixar. One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and executive to whom he had never spoken before, to persuade Levy to help him get Pixar off the ground.

What Levy found was a company on the verge of failure. To Pixar and Beyond is the story of what happened next: how, working closely with Jobs, Levy produced and implemented a highly improbable plan that transformed Pixar into one of Hollywood’s greatest success stories.

Set in the worlds of Silicon Valley and Hollywood, the book takes readers inside Pixar, Disney, law firms, and investment banks. It provides an up-close, firsthand account of Pixar’s ascent, how it made creative choices, Levy’s enduring collaboration and friendship with Jobs, and how Levy came to see in Pixar deeper lessons that can apply to many aspects of our lives.

Title:To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History
Edition Language:English
Format Type:Hardcover
Number of Pages:256 pages

    To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History Reviews

  • Brandon Forsyth
    Aug 21, 2016

    I don't really read business books, but I loved this. Levy's story is a really well-told personal narrative about bridging the gap between art and commerce, and anyone who's seen a Pixar movie in the ...

  • Andrew
    Aug 03, 2016

    *3.5 stars*If Ed Catmull's Creativity Inc was the heart story of Pixar, this is the head story. A fast-paced, nuts-and-bolts business story about how CFO Lawrence Levy signed on to a company strugglin...

  • Henryk715
    Dec 29, 2016

    It has been awhile since I powered through a book in less than one week, but this one was hard to put down. Being a big fan of Pixar movies I was really interested in reading how the business side of ...

  • Scott Rhee
    Nov 30, 2016

    I don’t typically read business books, but Lawrence Levy’s book, “To Pixar and Beyond” isn’t a typical business book. There’s a warm, lovable fuzziness to it that is, in my mind, antitheti...

  • Aaron
    Nov 01, 2016

    In my eyes, Pixar brought joy to the world through their ability to connect with the audience. Moves such as “Toy Story” and “A Bug’s Life” were pillars of my childhood, pulling me into a ne...

  • William Moses Jr.
    Jan 14, 2017

    Are you looking for the inspiring story of how a ragtag group of people come together with a shared vision of telling amazing stories and turn that into a reality? Well, look elsewhere, because this i...

  • Alex
    Dec 14, 2016

    From my review: "To Pixar and Beyond," a parody of the famous line "To infinity and beyond" from Pixar's "Toy Story," is an engrossing look into the years in which Pixar grew from a struggl...

  • Benjamin Bookman
    Nov 06, 2016

    I was surprised how much I enjoyed this book. I am not typically interested in business or finance at all, but the writing was high quality and the mix of story levels was just enough. Not too much bu...

  • Mugizi Rwebangira
    Dec 28, 2016

    I glanced at the reviews after reading this book and I was surprised at how uniformly positive they were. I get why people like this book:-It's a fast paced, gripping story. I read it one day and it n...

  • Terence
    Dec 26, 2016

    My review is mixed on this book. As usually, I'll try to keep my review brief.First, if you are looking for a great book on Pixar, read Ed Catmull's book Creativity, Inc. Find my review here: https://...

About Lawrence Levy

Lawrence Levy

LAWRENCE LEVY is a former Silicon Valley lawyer and executive hired by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios. He was responsible for Pixar's business strategy and IPO and guided Pixar's transformation from a money-losing graphics company into a multibillion-dollar entertainment studio. He later joined Pixar's board of directors. He then left